• Why

    Our belief is to create loving crowds. Rebuilding experiences through togetherness, mixing and matching. Be a part of a crowd you like. For real. For good.

    We want to unlock a new world of possibilities for our Content Partners and their viewers: creating opportunities for artists, athletes and celebrities to make money while showcasing their most unique, exclusive moments through our portal.

    RYOULIVE’s scale and network is the foundation of a broader media landscape; giving audio & visual content experiences a new life while impacting a new generation of viewers. This is what fans want to see!

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  • What

    Talents, fans, best friends and hosts; all in cross-pollinating live side-by-side experiences. Regardless of time, place, device.

    We are delivering a beautiful product that provides its users with both local and international music and videos. RYOULIVE offers the ability to elevate content into real-time stages and community “events” that know no boundaries.

    We can break artists, movies, shows and products within any region offering new live or on-demand content directly to our distributor partners’ user bases. Talent, Brands, Charities, Influencers, and Fans cross-promote RYOULIVE experiences regardless of time, place or device.

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  • How

    Premium quality content and interactions, delivered through the latest tech. Live and on-demand. Worldwide. On stage and off-spotlight.

    We are building partnerships and collaborations worldwide with artists, influencers, producers, athletes, executives & brands that fuel marketing within RYOULIVE’s ever-expanding digital global reach.

    RYOULIVE’s fresh content will now be accessible to users from Detroit to Dubai; introducing a revolutionary platform in tandem with the largest local catalogs in each region; catering to unique content tastes and offering talent discovery from everywhere!.

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How We Think and Work

We are constantly working to get better. Every day for an improved experience!

1: Fan/Influencer Insights

2: PRODUCTION

3: DISTRIBUTION

4: INTERACTION

5: MEASURE & ADJUST

The Core Team

Arne Lefalk

Entrepreneur who has mastered the tech connection between business & entertainment platforms to its consumers and fans. Personable nature and an innate knack for discovering executive talent.

Arne Lefalk

Founder & CEO

Mats Alpberg

Serial entrepreneur, matchmaker and music lover based in Stockholm and Los Angeles. Big contributor to the music industry's transformation into digital together with Spotify, Universal, and Warner.

Mats Alpberg

Co founder & CCO

Founder & CEO

Entrepreneur who has mastered the tech connection between business & entertainment platforms to its consumers and fans. Personable nature and an innate knack for discovering executive talent.

Co founder & CCO

Serial entrepreneur, matchmaker and music lover based in Stockholm and Los Angeles. Big contributor to the music industry's transformation into digital together with Spotify, Universal, and Warner.

Alex Wilson

Alex Wilson

Los Angeles Office

Simon Romaus

Award winning TV and film producer that has developed and produced big network shows across the globe for over 20 years. Positive with creative goals that loves to teleport people to great places in virtual reality.

Simon Romaus

Senior Vice President & Head of Production/p>

Los Angeles Office

Los Angeles Office

Senior Vice President & Head of Production

Award winning TV and film producer that has developed and produced big network shows across the globe for over 20 years. Positive with creative goals that loves to teleport people to great places in virtual reality.

Elaina Badro

Leading beauty industry professional artist & entrepreneur. Celebrity/influencer relations both internationally and domestically. Creative & experienced, specializing in brand strategy. Founder of Embrace Your Face Foundation.

Elaina Badro

Senior Vice President of Marketing

Raul Jimenez

Based in Stockholm, Sweden. Keeping our systems stable and scalable while building exciting new features.

Senior Vice President of Marketing

Leading beauty industry professional artist & entrepreneur. Celebrity/influencer relations both internationally and domestically. Creative & experienced, specializing in brand strategy. Founder of Embrace Your Face Foundation.

CTO

Based in Stockholm, Sweden. Keeping our systems stable and scalable while building exciting new features.

Alexandra Benaim

Born in Los Angeles. Event Marketing and PR professional. Worked with clients as the Sundance Film Festival, Grammy Awards, Coachella Music Festival, RedBull to name a few.

Alexandra Benaim

Executive Assistant

Juha Kiesi

Business development, management and operations powerhouse with unbeatable global footprint.

Juha Kiesi

Executive Vice President and Chief Operating Officer (COO)

Executive Assistant

Born in Los Angeles. Event Marketing and PR professional. Worked with clients as the Sundance Film Festival, Grammy Awards, Coachella Music Festival, RedBull to name a few.

Executive Vice President and Chief Operating Officer (COO)

Business development, management and operations powerhouse with unbeatable global footprint.

Magnus Andersson

Entrepreneur with top expertise in business plan development and execution for companies based on innovative technologies. Former DJ with a great passion for music, dance and live events.

Magnus Andersson

SVP Emerging Technologies

Jonas Norrman

Entrepreneur with focus on effective business processes and solid business economy. Dedicated environmentalist who see the importance of a great team and a great business culture.

Jonas Norrman

SVP Product Development

SVP Emerging Technologies

Entrepreneur with top expertise in business plan development and execution for companies based on innovative technologies. Former DJ with a great passion for music, dance and live events.

SVP Product Development

Entrepreneur with focus on effective business processes and solid business economy. Dedicated environmentalist who see the importance of a great team and a great business culture.

Sonja Nuttall

Sonja is an artist, global creative director, fashion designer and activist. She is inspired by her love of humanity, preservation of culture and exploration of beauty through art.

Sonja Nuttall

Brand Evangelist

Brand Evangelist

Sonja is an artist, global creative director, fashion designer and activist. She is inspired by her love of humanity, preservation of culture and exploration of beauty through art.

Some of Our Great Partners

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